ChatGPT now has roughly 900 million weekly active users. That’s not a typo, and it’s not a niche audience of early adopters anymore it’s a population larger than the United States, the EU, and Canada combined, asking questions every single week instead of typing them into Google. Add Gemini, Claude, Perplexity, and the AI Overviews…
Most business owners assume they are reasonably easy to find online. They have a website, a Google Business Profile, some reviews, maybe a few directory listings. That feels like enough. Then they type their own business category into ChatGPT and see two competitors named with full descriptions, pricing context, and confident recommendations. Their own business…
By Mark Pearson, AI Transformation Partner The traditional playbook for search engine optimization (SEO) is broken. For years, businesses treated SEO like a checklist of isolated tasks: write a blog post on Tuesday, buy a handful of backlinks on Thursday, distribute a press release when there is “news,” and hope for the best. In the…
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Search is no longer just about ranking on Google. AI Overviews now trigger on roughly 48% of tracked search queries, and millions of people ask ChatGPT, Perplexity, and Gemini questions they once would have typed into a search bar. If your business isn’t showing up inside those AI-generated answers, you’re invisible to a huge and…